Hi 👋 I’m Ash, founder of fitmom...
I’m a certified women’s fitness coach, mom of three, and lover of strength training and endurance running. Since 2015, I’ve helped hundreds of women transform their bodies, energy, and confidence with a clear, structured approach to fitness and nutrition.
Hey 👋 I’m Marisa...
I’ve spent 18 years building startups, launching wellness brands, and coaching high-achieving women - especially busy moms and female founders. I’m obsessed with trail running and helping women lead with energy, strength, and zero burnout.
Together, we have created fitmom's high-performance health coaching for ambitious moms who want to burn fat, build strength, and feel in control of their body, business, and life.
Ready to join the global CEO FitMom community?
👉 You’re a high-achieving mom or female founder juggling business, family, and life, and you're ready for real change.
👉 You're done putting yourself last and you're ready to invest in your health for 6 months to build strength, sustainable habits, and lasting energy.
👉 You're an action-taker who owns their results - we will hold your hand...but you've got to be willing to do the work.
Personalised Training Plan
A structured strength training plan designed for home or gym, and based around your schedule.
Weekly Accountability
Your coach is just a message away with 24-hour response support, weekly check-ins, plus a monthly coaching call to keep you on track and progressing.
Nutritional Game Plan
We will create a personalised nutrition strategy for you that utilises MyFitnessPal integration. Alternatively we can also supply meal plans.
Access To Our Private Coaching App
Which will house your weekly workouts, nutrition goals and daily CEO fitmom actions to help you get you to your end goal.
Hear what our clients have to say!
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